WHEN YOU NEED TO MAKE AN IMPACT,
NOTHING WORKS BETTER THAN PRINT.
It’s true that we are all getting more and more of our information on a computer screen, laptop, smart phone, workpads, etc. However when you really need to make an impact with your message, when you really need to get something read, nothing compares to the “touch and feel” power of print.
And when you need something printed, Cover-All has the experience and the production expertise to help you with all aspects of the job, no matter how large or complex it may be.
For larger jobs – print runs or mailings of 5,000 or more – we will normally recommend a conventional printing process. For anything smaller, the most economical choice will likely be digital.
We begin each project with a meeting of all the players. The first step is to determine exactly what the goal of the mailing is. One thing we will not do is to let the print production process drive what the end product will be. This is a common mistake in the industry and is usually counterproductive.
Once we decide on what the mailing is to accomplish, we then determine the best possible approach to meet that goal. Sometimes the best approach will be a simple 2-colour letter and reply card in a standard #10 envelope. And sometimes the best approach will be a sophisticated and complex unique 5-colour package with custom-fabricated components.