About Cover-All Admin

This author has not yet filled in any details.
So far Cover-All Admin has created 39 blog entries.

2013-12-Variable Colour Obstacles and Opportunities

By |2018-08-22T13:46:02-04:00December 20th, 2013|Categories: Direct Marketing News|

BUSINESS COMMUNICATIONS SERVICES NEWS VARIABLE COLOUR OBSTACLES AND OPPORTUNITIES 2013-12 - DIRECT MARKETING MAGAZINE   John Leonard Cover-All 416.354.4210 jleonard@cover-all.ca “The sweetest sound to anyone's ear is the sound of one's own name.” suggesting that the fundamental act of calling other people by their name puts a person or an organization on [...]

December 2013

By |2018-08-22T13:50:22-04:00December 16th, 2013|Categories: Press Releases|

Toronto, December 7th, 2013 - Once again Cover-All supported a team of 14 participants with a $5,000.00 donation towards the Salvation Army’s annual Santa Shuffle event at Sunnybrook / Wilket Creek Park (1132 Leslie St.).

2013-07-Double the Response

By |2018-08-22T13:53:42-04:00July 3rd, 2013|Categories: Direct Marketing News|

BUSINESS COMMUNICATIONS SERVICES NEWS DOUBLE THE RESPONSE NEW THS CAMPAIGN COVERS ALL ITS' BASES 2013-07 - DIRECT MARKETING MAGAZINE   John Leonard Cover-All 416.354.4210 jleonard@cover-all.ca Using variable in a whole new way results in huge leap in response rates SOME BACKGROUND Variable colour has been on the wish list for direct [...]

2013-Managing Your Image For Growth

By |2018-08-22T13:54:50-04:00June 5th, 2013|Categories: Print Industries of America|

BUSINESS COMMUNICATIONS SERVICES NEWS MANAGING YOUR IMAGE FOR GROWTH PIA 2013 FORECAST   John Leonard Cover-All 416.354.4210 jleonard@cover-all.ca MANAGING YOUR IMAGE FOR GROWTH John Leonard, Vice-President, Sales & Marketing Cover-All Computer Services Corp. New opportunities are no different than your first opportunity – match your skills, service, staff and image. My [...]

2013-02-Putting Data to Use

By |2018-08-22T13:55:55-04:00February 16th, 2013|Categories: Direct Marketing News|

BUSINESS COMMUNICATIONS SERVICES NEWS PUTTING DATA TO USE AFTER THE DATABASE, PUTTING IT TO USE 2013-02 - DIRECT MARKETING MAGAZINE   John Leonard Cover-All 416.354.4210 jleonard@cover-all.ca There is much being written around Big Data. It can all seem very daunting for those working with it and appear ominous for the public. [...]

2011-Security Considerations For Financial Marketers

By |2018-08-22T13:58:03-04:00June 5th, 2011|Categories: Direct Marketing News|

BUSINESS COMMUNICATIONS SERVICES NEWS SECURITY CONSIDERATIONS FOR FINANCIAL MARKETERS IT SECURITY AUDITS OFFER WELCOMED SCRUTINY 2011 - DIRECT MARKETING MAGAZINE   John Leonard Cover-All 416.354.4210 jleonard@cover-all.ca While there are one or two areas of personal privacy that might be perceived as more sensitive than financial information, it is surely at the [...]

2011-Communication Should Be A Mosaic, Not A Melting Pot

By |2018-08-22T13:59:17-04:00April 4th, 2011|Categories: Print Industries of America|

BUSINESS COMMUNICATIONS SERVICES NEWS COMMUNICATIONS SHOULD BE A MOSAIC, NOT A MELTING POT PIA 2011 FORECAST   John Leonard Cover-All 416.354.4210 jleonard@cover-all.ca COMMUNICATIONS SHOULD BE A MOSAIC, NOT A MELTING POT John Leonard, Vice-President, Sales & Marketing SMART DM (a Cover-All Company) The term ‘integrated’ has been flogged for many years [...]

2010-Direct Mail Reinventing Itself

By |2018-08-22T14:00:37-04:00January 12th, 2010|Categories: Print Industries of America|

BUSINESS COMMUNICATIONS SERVICES NEWS DIRECT MAIL REINVENTING ITSELF PIA 2010 FORECAST   John Leonard Cover-All 416.354.4210 jleonard@cover-all.ca “NECESSITY, WHO IS THE MOTHER OF INVENTION.” – PLATO Nature has a funny way of “balancing” things every now and then. I am sure that in 400 BC Plato had no idea about our [...]

Go to Top